When to use Interactive Demos and Videos throughout the Sales Cycle

Your buyers want 2 things: to interact with your product and to see it in action. Recorded demos, interactive demos, and explainer videos can all help accomplish this — but knowing when to send them can make a huge difference in your sales cycle. In this webinar, we cover the types of demos and videos to create, what to send based on a prospect's buying stage, and how to measure overall effectiveness.